Home News Sony Releases Two New Alpha 7C Series Cameras

Sony Releases Two New Alpha 7C Series Cameras

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Including the Alpha 7CR with 61MP High-Resolution Sensor and the Alpha 7C II with the latest still image and video performance

The Alpha 7C II is equipped with a full-frame image sensor with approximately 33.0 effective megapixels and features the latest still image and video functions and performance in a compact and lightweight design (approximately 124mm wide x 71.1mm high x 63.4mm deep and weighs approximately 514 g). It is the second-generation version of the Alpha 7C series, which is celebrated for its combination of performance and features in a compact size, perfect for a wide range of shooting scenarios such as travel and street photography.

Alpha 7C II at a glance:

  • 33MP Exmor R CMOS Sensor
  • ISO 100-51200
  • 4K 60p, 4:2:2 10 bit, HDR
  • AI Processing Unit
  • 5 Axis IBIS
Alpha 7C II

The Alpha 7CR is a new compact full-frame interchangeable lens camera, boasting the high-resolution and rich gradation performance of a full-size image sensor with approximately 61.0 effective megapixels, the same sensor found in the Alpha 7R V, into a compact and lightweight body (similar size and weight as the Alpha 7C II, approximately 515 g). In addition to daily snapshots, it easily realises high-quality image capture in a wide variety of settings, such as portrait, wildlife, and landscape photography, realising the combination of extreme high-resolution image capture with mobility and lightweight.

Alpha 7CR at a glance:

  • 61MP Exmor R CMOS Sensor
  • 4K 60p, 4:2:2 10 bit, HDR
  • AI Processing Unit
  • 5 Axis IBIS with 7.0 Step image stabilisation
Alpha 7CR

Both models are equipped with the same AI-processing unit and BIONZ XR processors found in Sony’s newest interchangeable lens cameras such as the Alpha 7R V and Alpha 6700. Real-time Recognition AF recognises a wide variety of subjects with high accuracy, and 5-axis in-body image stabilisation provides a seven-step shooting advantage when capturing stills. In terms of video performance, both models support high-quality 4:2:2 10-bit video recording up to 4K60p, and both models support Sony’s acclaimed S-Cinetone colour science for rich cinematic video. In addition, they have Active Mode in-body image stabilisation, AI-based Auto Framing, digital-audio interface support, and other features that support high-quality video shooting.

Alpha 7C II Back View

As the demand for sending and sharing captured content on social media networks has increased, more creators are looking for a combination of compact size and high imaging performance in mirrorless interchangeable lens cameras. With the introduction of the Alpha 7C II and Alpha 7CR, which achieve high mobility and high-quality image expression in a compact size, Sony responds to the wide range of image expressions sought by creators.

Alpha 7CR Back View

Common Features of the Alpha 7C II and Alpha 7CR

1. Compact size and high mobility

Both models are easy to handle and easy to carry. Compact size (both models are approximately 124 mm wide x 71.1mm high x 63.4mm deep) and weigh approximately 514 g for the Alpha 7C II and approximately 515 g for the Alpha 7CR. When combined with the wide-angle zoom lens FE 16-35mm F2.8 GM II (model SEL1635GM2) announced today, it achieves excellent image expression and high-speed AF that are unique to the G Master with the brightness of F2.8 at full zoom range. The user can choose their favourite lens from Sony’s extensive E-mount series of more than 70 and enjoy a variety of image expressions unique to full size in both still images and movies.

Alpha 7C II Top View

2. AF performance with improved subject recognition performance thanks to the built-in AI processing unit

Equipped with the same AI-processing unit as the Alpha 7R V, it recognises subjects with high accuracy with Real-time Recognition AF. For example, when taking a picture of a person, even if the person takes a complicated pose or their face is hidden, pose estimation technology can be used to capture and track the subject with high accuracy. In addition to the existing people and animals of the Alpha 7C series, it is now possible to recognise birds, insects, cars, trains, and aeroplanes as subjects that can be recognised.

Alpha 7CR Top View

3. Advanced video performance

The Alpha 7C II and Alpha 7CR condense high-resolution and detailed video data equivalent to 7K and 6K, respectively, and can output high-quality 4K video. Equipped with S-Log3, which supports a wide latitude of 14+ stops, it renders rich gradation with little overexposure and underexposure even in scenes with contrast. Also, in Log shooting mode, the LUT imported by the user can be displayed on the camera monitor image, allowing the user to shoot while checking the finished image in post-production. In addition, it is equipped with the S-Cinetone, a unique Sony feature which can create a cinematic look straight out of the camera without post-processing. Based on Sony’s Cinema Line technology, S-Cinetone delivers natural mid-tones that are essential to healthy-looking skin colour to deliver cinematic quality. It also features Creative Look, which allows you to easily change the look and feel of video and still images.

Alpha 7C II Data port view

4. Operability and connectivity

Equipped with a touch-operable vari-angle LCD monitor, intuitive operation with the latest touch menu supports comfortable shooting. In addition to the front dial that allows the user to assign their favourite functions, the still image/movie/S&Q switch dial, and an XGA high-resolution viewfinder, etc., it is easy to use. It is equipped with a 7.0-step4 optical 5-axis in-body image stabilisation to support stable camera work.

In terms of connectivity, the camera is newly compatible with the smartphone application Creators’ App which easily uploads videos and still images taken with the camera to a cloud service, allowing remote camera operation and image transfer from the camera to mobile devices.

Alpha 7CR Data port view

5. Designed with environmentally friendly principles in mind

Over the past 11 years, Sony has replaced approximately 395 tons of virgin plastic with recycled plastic in digital cameras and digital video cameras. Recycled materials, including SORPLAS, are used for the camera body, reducing environmental impact without sacrificing functionality. In addition to being equipped with Sony’s Screen Reader function that reads menus and video playback screens aloud to assist operations, a new menu Magnify Display function has been added to support the creative activities of a variety of creators.

Alpha 7C II Flip LCD Panel
Alpha 7CR Flip LCD Panel

Availability
The new Alpha 7C II and Alpha 7CR will be available in selected countries in Malaysia from November 2023.

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Editor | Arthur Chen
Editor, Photographer, Video Director & Producer and avid Traveller. The media industry has been my playground for a long time and is getting more exciting by the days.